In accordance with the policies adopted by ICANN, the Internet Corporation for Assigned Names and Numbers, the contact information a domain is registered with must be correct and up to date at all times. Moreover, this info is freely accessible on WHOIS lookup sites and while this may not be a problem for firms, it may not be very convenient for individuals, since everyone can see their names and their personal email and home addresses, all the more so in an age when identity theft is not that rare. This is the reason why registrars have come up with a service that hides the details of their customers without editing them. The service is called Whois Privacy Protection. In case it’s active, people will see the details of the registrar company, not those of the domain owner, if they do a WHOIS lookup. The Whois Privacy Protection service is supported by all generic domain extensions, but it is still impossible to conceal your details with some country-code ones.